Chase Jarvis, in Tools of Titans:
Everything is a remix, but what is your version of the remix? Say I have a relationship with a bunch of celebrities, so I might be able to get a photograph of them that no one else could because they were on my couch playing Playstation. The point is thinking about, ‘What is the unique mojo that I bring, and how can I try and amplify that?” Amplify your strengths rather than fix your weaknesses.
If you’re not the best person at capturing something visually, but you’re a good storyteller, you have your visual art, then you have an incredible narrative to go with it. When you go into art galleries – and I don’t have the budget for it, but I’m a classical-type guy – you’ll see stuff on the wall for $10 million, and you can’t figure out what it is. You read the plaque next to it and you’re like, ‘That’s a damn good story. I see how they’re selling these things.’