Just work on your act.

Ryan Holiday recently wrote a great piece on the importance of working on your craft, and how “your work is the only thing that matters”:

There is a story about an exchange between Jerry Seinfeld and a young comedian. The comedian approaches Seinfeld in a club one night and asks him for advice about marketing and getting exposure.

Exposure? Marketing? Seinfeld asks. Just work on your act.

And:

No one pursuing an artistic career wants to hear what sits at the core of Seinfeld’s advice: Your work isn’t good enough. Keep your head down. You still have a long way to go.

And:

An artist’s job is to create masterpieces. Period.

Everything else is secondary.